To mark its 20th anniversary, Tixeo is reaffirming its identity and commitment. With a new look for its logo and visual identity, Europe’s leader in secure video collaboration is launching a new dynamic.
Why a new identity?
Tixeo’s visual evolution symbolises its evolution but also its maturity. In 2024, the Montpellier-based company celebrated its 20th anniversary and its major role in the French cybersecurity ecosystem. Today, 20% of CAC 40 companies use Tixeo to strengthen the confidentiality of their communications, as do 30% of major European defence companies.
This visual refresh, the first in 10 years, reflects Tixeo’s ongoing commitment to innovation and trust. It also honours the brand’s heritage over the years in the cybersecurity and collaboration sectors. The structure of the original logo has been retained and the colours simply toned down for a more modern feel without erasing the brand’s hallmarks.
New logo, same commitment
The only technology to be CSPN certified and qualified by the French Information Systems Security Agency (ANSSI), Tixeo has a modernised logo and a renewed brand image. But its commitment remains intact.
The new visual identity reflects the core values of the secure videoconferencing vendor, innovation and trust:
- Innovation in the design of cutting-edge, high-performance and highly secure technologies
- And confidence in building a genuine, transparent customer relationship based on collaboration and support.
With this new logo, Tixeo is also continuing to set itself apart from the competition and reinforce its unique positioning in the video conferencing market.
Features of the new Tixeo visual identity
With its sleek, dynamic design, the new Tixeo signature marks a strategic move towards the future, while remaining true to its origins.
The Tixeo logo is made up of two elements:
- the symbol of meeting and collaborative communication, with 5 people gathered around a table to form a ring.
- the brand name, in an original capital lettering, inspires security, stability and dynamism.
As for the choice of colours, the dark blue expresses the world of cybersecurity and the bright orange represents technological innovation.
The new Tixeo visual identity is currently being rolled out across the solution and all communication channels.